MAGIC’S  SPONSORSHIP

 

 

 

Station Promotion Feature       

 

 

 

 

Magic FM (Easy 87.8) represents a resurgence in a style of music with a mellow, hip flavor. The radio airwaves have long been saturated with Top 40, hard rock, oldies and country, yet have all too often ignored the tastes of a great segment of the listening public-older adults.

 

 

 

These disenfranchised listeners grew up with the music of the past five decades, and they developed their tastes before the advent of television. They have a stronger connection to radio than any other market segment, and are loyal listeners to the music of their lives-the music that defined all the styles that followed.

 

 

 

 

 Client Benefits

 

 

 

 

The current renaissance of timeless classics and jazz standards among young artists makes it possible to attract a wide range of listeners, and again create a large and loyal force of sophisticated and upscale adults that advertisers find a very attractive buy.

 

Perth ’s only true Adult Standards radio station. People listen to us because the music is important to them, it brings back great memories.

 

 

 

Our core artists: Michael Buble, Norah Jones, Rod Stewart, Linda Ronstadt, Harry Connick, Jr., Nat and Natalie Cole, The Manhattan Transfer, Diana Ross, Diana Krall, and, of course, those first-name-only artists, like Frank, Barbra, Tony, Ella, Sammy, and Liza.

 

 

 

 

 

                                                                     

                 Ask Me About $1.50 Radio Ads!

 

 

 

Some businesses look at their long term investment with Magic FM as a way of keeping a high profile/awareness in the area, simply because the advertising rate is so cost-effective with 30 second ads starting from as low as $1.50 each.

If you would like to know more, feel free to call me anytime on 9484 0878, fax on 9375 3878 or email petebrown@magicfm.com.au and discover how you can be part of it.